Live Chat<\/a> ago because it\u2019s so easy to switch on. I did all the setup myself.<\/p>\nWhat are using Live Chat for?<\/h2>\n
![\"Louise](\"https:\/\/static.gosquared.com\/images\/liquidicity\/17_07_31_digitalleaders_03@2x.jpg\")
<\/p>\n
During our conferences people will be asking me questions on the site and it\u2019s just so much more personable than email. I can be busy replying, then they\u2019ll look across the room and see me typing away and they\u2019re like \u2018hey weren\u2019t we just chatting on the website a second ago?\u2019 <\/p>\n
When there\u2019s a lot of noise in your email inbox, it\u2019s useful to get somebody\u2019s attention on your site when they\u2019re already engaged. Our users have even complimented us on the chat experience saying \u2018this is a great tool\u2019.<\/p>\n
When we launched our voting portal (for the Digital Leaders awards) we immediately got all these questions. Where do I vote? How do I nominate somebody? When\u2019s the deadline? <\/p>\n
Being able to answer them quickly, we\u2019ve seen a big lift in the number of voters this year because of it.<\/p>\n
Is Live Chat influencing how you design your site?<\/h2>\n
Absolutely, 100%.<\/p>\n
Now I know if I\u2019m getting the same question about 15 times that means the site isn\u2019t clear enough. I\u2019ve been updating the copy on the site as I\u2019m having a feedback is coming in. It\u2019s just awesome.<\/p>\n
It was actually a tad overwhelming because, if I\u2019m honest, we had a few teething issues when the voting portal went live. Chat gave us real information about the user\u2019s frustrations that we just wouldn\u2019t have known without it. You\u2019ve only got a certain amount of time before people give up and log off. <\/p>\n
For us to be totally on that at the time \u2013 it really saved us.<\/p>\n
Have you found it difficult integrating Live Chat into your workflow?<\/h2>\n
At the moment it\u2019s just me replying to messages but it\u2019s not been disruptive at all. We were actually really surprised by how easy it was to implement Live Chat.<\/p>\n
I really like the mobile app because I don\u2019t always have to be at my desk. People send messages at odd hours. The nature of our audience is that they\u2019re running big companies. They\u2019re at a CEO level, they\u2019re always busy, and always pushed for time. So when they do have a spare minute to research professional development and networking, I can be available on the app to give them the instant response they need. It\u2019s super important.<\/p>\n
What do you want to see next from GoSquared?<\/h2>\n
So when I\u2019m telling people about GoSquared, which I tend to do, a lot\u2026 I just say it\u2019s the whole package. It\u2019s just so unique, because it\u2019s a few different elements together and it works \u2013 like really well. It does actually do what you want it to do.<\/p>\n
So far you seem really open to working with us and our changing needs and that\u2019s really important to us. If we can continue to lean on a team of experts, that would be a huge help for us.<\/p>\n
What\u2019s Next for Digital Leaders?<\/h2>\n
We\u2019re expanding globally to provided a program of events in new countries. We\u2019re already have 60k members outside of the UK and we know that\u2019s only going to get bigger. For example discovering that we get lots of visitors from Canada suggests we should create a new programme there.<\/p>\n
![\"The](\"https:\/\/static.gosquared.com\/images\/liquidicity\/17_07_31_digitalleaders_01@2x.jpg\")
<\/p>\n![\"Francis](\"https:\/\/static.gosquared.com\/images\/liquidicity\/17_07_31_digitalleaders_05@2x.jpg\")
<\/p>\n![\"Screenshot](\"http:\/\/static.gosquared.com\/images\/liquidicity\/17_07_31_digitalleaders_04@2x.jpg\")
<\/p>\n