Playbooks
Learn how to grow your business with GoSquared.
Customer Engagement - Monitor the custom Status of your users in real-time
✋ Your users’ Engagement status defines the overall health of a client account. Highly engaged users make great use of your features, regluarly acces…
Customer Engagement - Segmented Onboarding Sequences
🎓 Combine GoSquared custom events with Sequences to engage new signups with intelligent, targeted onboarding Sequences; ensuring they are set up for …
Customer Engagement Workshop
📽️ Check out this recording of our Customer Engagement workshop with Chris, Customer Success Lead at GoSquared. Topics addressed: 1️⃣ Why is Custom…
Customer Engagement - Onboard, Engage, and Retain with Milestone Messaging
How to use Milestone Messaging to onboard, engage, and retain new sign-ups When a user signs-up to your product or service for the first time, they’re…
Acquiring leads with GoSquared
We believe that leads are nurtured through getting to know them better. Not by tricking them, or making a hard sell. Understanding who your visitors a…
Automating lead notifications via Slack and Email
Your Sales Team may have collected a large database of leads over time, but it can be difficult to gauge the correct time to follow up. Running email-…
Hot N' Cold Leads 🔥
🎯 Discover & Convert Hot Leads Any visitor to your website is a potential customer. Especially if they have visited more than a few times, scouted y…
Hot N' Cold Leads 🥶
❄️ Identify & Re-Engage Cold Leads According to a study released by Episerver, 92% of consumers visiting a website for the first time are not yet rea…
Building relationships with your contacts
If we want to help you create a long-term, sustainable business, with a great reputation for customer satisfaction. We can’t do this without a focus o…
Safeguarding your business from silent-churn
Churn is toxic to business-health. It’s frustrating to spend time, effort and resources attracting prospects, negotiating contracts, onboarding new cu…
Closing deals faster
Closing deals is really all about personalisation. Are you surprised to read that? You shouldn’t be. We can’t emphasise this enough: personalisation i…
Setting up your first Prompt
97% of website visitors don’t convert. Imagine; a CEO of a company in your target-industry is browsing your subscription options. They like what they’…
Delivering outstanding customer service
Spot customers who are a churn risk Set up a Smart Group based on the ‘last active’ filter to identify customers who haven’t used your platform in the…
Up-sells & Testimonials 💸
🔎 Identifying cheerleader clients for up-sells & testimonials Up-sells are key to helping your customers win. By identifying which of your users are…
Writing an actionable email
This actionable guide will help you to send personalised, purposeful emails to your customers and potential customers. Start here to send more effecti…
Writing a great subject line
Good subject lines make the recipient want to open your email. Good subject lines connect with the content of your message, to ensure the recipient do…