James Gill
The latest tips, tricks and marketing guidance - right to your inbox.
Latest
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![Good Business Charter GoSquared]()
GoSquared is now accredited by the Good Business Charter
We're thrilled to receive recognition of our responsible business practices.
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![Email is not free gosquared]()
Email is not free
We send thousands of emails a year. But what's the cost of doing so?
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What is inbound marketing? Definition, examples & best practices
A beginner’s guide to building an inbound marketing strategy.
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What we got up to on our March 2022 Hack Day
Constraints breed creativity, especially when they're followed by pizza.
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![what is audience segmentation]()
Audience Segmentation — The Beginner’s Guide
How to use audience segmentation to transform the way you understand and engage with your contacts
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What is email automation? – A beginner’s guide
An introduction to email automation, and how to use it to grow your business
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![GoSquared turns 16]()
16 lessons from 16 years of GoSquared
Celebrating our super sweet sixteenth birthday
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New terminology throughout the GoSquared platform
Making GoSquared easier to understand for everyone.
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![Where is the Shopify for SaaS]()
Why is there no Shopify for SaaS?
Shopify is great for selling things online, but how do you turn your software project into a business?
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How we transformed our attitude to growth in 12 weeks
The "marketing" course that changed our team forever, and how we went from running 0 to 10 growth experiments a week.







