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Selling to developers

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Episode 4 of the GoSquared Podcast with Adam Cavanagh of Pusher

Adam Cavanagh of Pusher talking about selling to developers on the GoSquared Podcast

In this episode, we’re joined by Adam Cavanagh, VP sales at Pusher.

Pusher is a set of hosted APIs that allow developers across the world to add real-time features into their applications.

We chatted with Adam about a range of sales-focused topics including:

  • What it’s like selling to developers.
  • How the sales team is structured at Pusher.
  • Adopting a “360” approach to selling.
  • How to bring sales and marketing together to drive consistent growth.
  • What to look for in your first sales hire.

If you want to hear more, you can follow Adam on Twitter.

We hope you enjoy the show!

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Written by
James is CEO and one of the co-founders of GoSquared. He also likes to talk about design.

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