What is Customer Data, and why do you need it?
Customer data is the information a business collects about a user while they interact with their product or platform.
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What is User Experience Analytics?
When building a SaaS product, it can be so easy to get stuck in an ivory-tower. When this happens, SaaS…
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Which are the best User Behaviour Analytics Tools to understand your customers?
Web analytics are great to understand who is looking at your website, how your campaigns are performing, and whether your…
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17 Google Analytics alternatives: freemium, affordable, and enterprise
In this post, we explore the pros and cons of Google Analytics, what to look for in an alternative, and the top alternatives for any need and price range.
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Web Analytics Reports: How to Create, Read, and Understand Them
A web analytics report provides insights into your audience, your marketing campaigns, and your profitable sources of traffic.
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7 tips to increase engagement on your site
Engaged visitors are more likely to become customers. Read on for 7 ways to increase engagement on your website today.
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You already have your ideal customer
Instead of starting from scratch to build your customer profiles, learn from the customers you already have.
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The fundamentals of web analytics
New to web analytics? Want to understand more about how it works? Grab our ultimate free guide
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Website metrics that matter: how to know what to pay attention to.
With so much data available to us, how do we know which website metrics matter? This guide helps you identify the best metrics for your business.
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What is real-time analytics?
Getting instant feedback on your site and visitors is a goldmine for teams who are looking to save time and money.
